healthcare

Patient Experience and Operational Efficiency for Health Organizations

Screening, confirmations, and reminders on WhatsApp, with self-service AI and service with governance and privacy

Market context

Operational efficiency, privacy, and patient experience determine perceived quality and sustainability of care.

Regulation & Compliance

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Regulation & Compliance

Privacy and compliance are mandatory in processes and communications. Operations need traceability, consent, and controls to avoid regulatory risk.

Technological Disruption

Digitalization, AI, and automation are changing scheduling, care, and patient support. Scale and efficiency come from integrating channels, data, and clinical operation.

Cybersecurity & Privacy

Health data increases the level of exposure and requires strict protection. Access control, auditing, and secure treatment of information underpin trust.

Talents

Pressured teams need to serve more with quality and less rework. Self-service and co-drivers reduce queues, improve productivity, and free up assistance teams.

Customer Experience

Patients and beneficiaries require a quick response, clarity, and continuity of care. Delays and lack of information led to no-show, rework, and public dissatisfaction.

Economic Volatility

Cost and capacity pressure requires optimization of service and schedule usage. Automation and data help reduce waste and improve operational predictability.

Competition & Margins

Competition grows and the patient compares experience before deciding where to be treated. Well-executed days increase loyalty, reputation, and financial sustainability.

More than customers, partners

Differentials that matter in the sector

Patient journey with a unique vision

Integrated omnichannel service to reduce friction, accelerate response, and ensure continuity from pre- to post-service.

24/7 automation with applied AI

Chatbot for screening and self-service, with scheduling for the right teams and reducing queues at peak demand.

Official WhatsApp for scheduling and service

Governance messaging for confirmations, guidelines, and status, reducing no-shows and increasing operation productivity.

Privacy and auditing by design

Access controls, trails, and data protection practices to operate securely and compliantly on sensitive flows.

Solutions modeled for the segment

CUSTOMER SERVICE

Faster service, reduced queues, and appointment and exam scheduling processes.

WHATSAPP BROKER

Confirmations and reminders on official WhatsApp to reduce no-show and noise.

CHATBOT

24/7 screening and self-service for questions and request status.

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MARKETING AUTOMATION

Data-driven patient relationship journeys to engage throughout the cycle.

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Monitoring and response on public channels for sensitive governance issues.

SALES automation

Management of brokers and sellers of health plans with predictability.

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performance agency

Continuous measurement and optimization to evolve the relationship with the patient.

Results that prove it

Learn about successful cases of companies in the segment that use our solutions and have achieved great results!

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Claro achieves 35% more engagement with email rules strategy

Understand how Marketing Suite, our platform specialized in martech, met the entire standard of service provided by Claro's support team, contributing to achieving engagement rates of up to 35% higher compared to the previous period (YoY).

Read the full case

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Claro achieves 35% more engagement with email rules strategy

Understand how Marketing Suite, our platform specialized in martech, met the entire standard of service provided by Claro's support team, contributing to achieving engagement rates of up to 35% higher compared to the previous period (YoY).

Read the full case

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Chatbot

Chatbot

24x7 service and digital appointments at São Cristóvão Hospital

Understand how São Cristóvão Hospital evolved the patient experience with automation on WhatsApp, reducing friction in scheduling and care. In the complete material, you can find the implemented scope and the metrics of the project.

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Sector content

Balance in automation and humanization in patient care

How to balance automation and humanization in patient care: efficiency gains, reduced queues, and practices to maintain empathy and trust.

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Health plans for appointments and exams in the ANS sandbox: what is the “fourth way” and how to operate efficiently

Understand the ANS sandbox for consultation and exam plans (“fourth way”), coverage rules, challenges, and how CRM and omnichannel service increase efficiency.

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5 advantages of using chatbot in medical clinics

See 5 advantages of the chatbot for clinics: scheduling, screening, 24/7 service, reduced queues, and satisfaction survey. Learn how to apply.

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Why use Plusoft's solutions for the Health segment:

Reduce no-shows and improve the patient journey

Call 24/7 with WhatsApp and AI

Standardize answers and gain productivity with AI

Protect data and operate with governance

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