AWARD-WINNING CASE

Retail

Social Monitoring

OXXO Brazil - Plusoft Social

Agility and Intelligence in OXXO Brazil's reputation management

OXXO Brazil needed to gain speed and consistency in reputation management on digital channels. In this case, you see what changed in the operation and what impacts this brought to the public's perception.

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Challenges

Low visibility of what was being said about the brand and difficulty in coordinating responses between areas on digital channels and complaint platforms.

Solutions used

Monitoring and service through public channels, for the management of regulatory complaints and reputation

Results obtained

Public perception: what has changed

How insights came to support decisions

Sensitive issues identified earlier

Faster responses in critical cases

See in detail the results of this Success Case!

Specialized curatorship of the tech ecosystem

Applied knowledge, not just conceptual

Institutional and long-term vision

Proven experience with large operations

consumer goods

education

Pharmaceutical

financial

healthcare

insurance & social security

services

Telecom & Media

retail

AWARD-WINNING CASE

AWARD-WINNING CASE

AWARD-WINNING CASE

OXXO Brazil - Plusoft Social

Agility and Intelligence in OXXO Brazil's reputation management

Challenges

Solutions used

Monitoring and service through public channels, for the management of regulatory complaints and reputation

Results obtained

Public perception: what has changed

How insights came to support decisions

Sensitive issues identified earlier

Faster responses in critical cases

See in detail the results of this Success Case!

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